2004: OCTOBER PROGRAM
Branding Washington Wine Country:
Consumer Trends, Marketing Strategies, and The Economic Development of Wine Country
Janet Leduc
Janet Leduc is known as a dynamic leader with eleven plus years of advertising agency experience in strategic account planning and consumer awareness. With a PhD in Clinical Psychology, she has used her training to aid in her dedication to craft communication strategies that build great brands.
As a driven entrepreneur Janet has constantly kept a finger on the pulse, identifying market potential and driving expansion within ever-changing, diverse arenas. Ms. Leduc spearheaded multimillion-dollar product introductions for nationally recognized brands such as Rawlston-Purina and M&M Mars, at major agencies in both New York and Los Angeles.
After spending the past twenty years in Los Angeles, Ms. Leduc recently returned home to Washington. Now based in Seattle, her latest project has been to help Eastern Washington become better known as the wine country in our state. As a consultant for Washington Wine Country, she brings many years of conducting research and marketing analysis connected with brand building and creative development to the project. Whether producing $1 million annual sales for an entrepreneurial start-up or building a successful consultancy with the largest independent advertising agency in Los Angeles, she's constantly facilitated growth by generating results and boosting profits.
Here today to tell us about the vast opportunities for tourism, image enhancement and economic development within Washington's grape growing region, please welcome Janet Leduc.Wednesday, October 20 • 12-1:30PM • Clarion Hotel
Admission
• $11.00 Members & Guests
• $20.00 Non-Members
RSVP
Contact: Misty Seltz
yakimaadfed@nwinfo.net (note new email reply address)
for this month only you can also phone confirm with Laura at 949-2175
NOTE TO MEMBERS
This is the last month we will take Credit/Debit cards at the door. The cost to process them is prohibitive.
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